The Mid-American Conference is changing the playbook for this season’s football media day and will host its first virtual media preview later this summer. The virtual event will kick off the upcoming season at a date and time to be announced.
Traditionally, the event has been held in late July.
A spokesperson for NIU said Frazier would not comment on the issue although it had been discussed for a while, so it was not a surprise. NIU has generally held two media days, one in Chicago and one in DeKalb, on top of the MAC event in Detroit. No plans have been made yet, the spokesperson said.
The new format will utilize forward-thinking technology to preview the upcoming football season with an array of content that will be shown across all of the MAC’s social media platforms. MAC Commissioner Jon Steinbrecher will begin the two-day event with his “State of the Conference” address, which will be followed by a Q&A session with the league's 12 head coaches and select student-athletes.
“A virtual media preview will provide the opportunity for increased exposure for our coaches, student-athletes, member institutions and the conference as a whole,” Steinbrecher said ."This will allow the membership to not only connect with the media but students, fans & alumni from all over. The MAC will continue to look for innovative ways to expand its reach.”
Following the two-day media preview, each MAC football program will be highlighted over the subsequent 12 days on MAC social media platforms and the conference website. The use of video interviews, live Instagram interviews and the “Call To MACtion” podcast are just some of the ways fans will be able to learn about their favorite programs.