DeKALB – In the interest of drawing more jet traffic, DeKalb Taylor Municipal Airport is looking to lower the sale price of its jet fuel on a trial basis.
Although airport staff can set the price without DeKalb City Council approval, they still presented the idea to the council Monday.
“We were approached last year about an idea of reducing jet fuel to a 50-cent profit margin, thereby increasing demand and increasing the volume of jet traffic at the airport,” Public Works Director Tim Holdeman said. “The idea is we would make up that lower margin by increasing the volume, which would need to increase four times.”
Holdeman said that any loss from this trial run would be limited to $20,000, and he expects to see results from the change within days.
With results anticipated to come so quickly, 2nd Ward Alderman Bill Finucane recommended the airport give a status report at the next council meeting May 8.
Sixth Ward Alderman Dave Baker disagreed and said the last thing he would do if the airport were his business is make a public report showing exactly how the change is working, because of nationwide competition.
“Anybody can do this, except nobody is going to because they’re going to look at it as cutting into their already-comfortable profit margin,” Baker said. “And since we’re selling so little gallons in quantity compared to our capacity, it’s almost a no-brainer for us, but your competition is going to be looking at this.”