Newspapers play an important role in communities across America.
They provide readers with news and information they need to live informed lives. They offer businesses an opportunity to market their goods and services. They allow people to find places to live, places to work and a place to sell that couch that’s been sitting in the basement.
This week is National Newspaper Week, which observes the importance of newspapers to communities large and small. This is the 73rd National Newspaper Week.
These days, it seems the week’s name is outdated. Although newspapers continue to serve readers, they do so on platforms beyond paper and ink.
According to American Opinion Research, 3.4 million adults in Illinois read a newspaper on Sunday. Add in daily reading habits and those who read online or on a mobile device, and that reach hits 5.5 million Illinoisans.
As technology has changed, so have the methods by which newspapers deliver news and information to readers.
Readers can now consume news on a computer at work, a smartphone on the train, or a tablet on the couch. If something important happens, many readers receive an email or text message alerting them to read more at the newspaper’s website.
Although how people consume the news is evolving, the Daily Chronicle’s commitment to DeKalb County remains unchanged. We are committed to serving our communities to make them better places to live.
We accomplish this through our journalism and the marketing solutions we provide to businesses.
Whether it’s informing you about a string of robberies on your block or exposing wrongdoing in government in a series of articles, our journalism is relevant to those who call DeKalb County home.
We accomplish this through our community involvement. Whether it’s sponsoring and supporting community events or working with organizations on products that help get their message out, it’s important that we are part of the community.
We accomplish this through our advertising. Whether it’s a traditional print ad or an ad on our website, mobile or tablet site, businesses are able to reach you and provide goods and services that you need to live your life.
Join us as we celebrate National Newspaper Week. It’s not all about ink and paper anymore, but it’s still about the relevant local news and information you need.
We’re happy to be a part of your life and serving DeKalb County to make it a better place to live.